BOTcamp

As we know, Zuck is building an army of Bots. BOTcamp is his specialized, secret underground facility where, after building each Bot, he trains them all individually, in order for them to become the best Bots possible. He believes that individual and careful care will reap rewards and instill loyalty in the long term. Zuck uses the "like" symbol as a means of motivation, by placing it in direct eyesight, and he also simulates a dummy timeline where the Bots train their precision, agility and speed while liking the posts, as they run through the timeline. At the end of the training they are fully qualified social media Bots that are then sent into the depths of the World Wide Web to annoy its many users and collect their data.